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XANA Launches NFT Campaign at Yokohama Urban Sports Festival 2022

Discover XANA’s innovative NFT campaign, highlighting Japan’s top athletes and urban sports culture, in collaboration with Yokohama Urban Sports Festival 2022.


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Capturing Athletic Brilliance in Digital Form

  1. YOKOHAMA URBAN SPORTS FESTIVAL 2022 NFTs

    • A chance for 100 lucky applicants to own limited-edition NFTs featuring Japan’s elite athletes.
    • Celebrate the skills of X Games Chiba 2022 and Tokyo Olympics medalists.
    • Explore the NFTs here.
  2. Revolutionizing Digital Content

    • NFTs as a breakthrough in digital content distribution and valuation.
    • “Proof of ownership” and “uniqueness” offered through blockchain technology.
  3. Innovative NFT Novelties

    • Partnering with athletic organizations for a new NFT novelty service.
    • Enhancing fan engagement and sports recognition.

Campaign Details

  • Application Period:
  • May 26, 2022, to June 12, 2022.
  • Winner Notification:
  • Late July 2022 (tentatively via email).
  • How to Apply:
  • Join the Campaign.

Main Contents of the Festival

  1. Skateboarding: Witness Japan’s top skaters showcasing their skills in Yokohama.

2. BMX FLATLAND: Celebrating the 10th year of FLAT ARK BMX FLATLAND World Championships.


3. Breakin: Freestyle Session competition featuring world-class BBOYs and BGIRLs.


4. DOUBLE DUTCH: Elite players compete in the DOUBLE DUTCH ONE’S FINAL 2022.


5. Parkour: Japan’s first parkour match in a unique battle format.


6. Kids Chase Tag: An ultimate tag sport showcasing agility and strategy.

Celebrating Urban Sports and Culture

  • Urban Sports:
  • A blend of sports and street cultures like music, fashion, and art.
  • Growing Popularity:
  • Skateboarding and BMX’s rising prominence, especially post-2021 Olympics.

Event Overview

  • Event Name:
  • YOKOHAMA URBAN SPORTS FESTIVAL 2022 (YUSF).
  • Location:
  • Yokohama Red Brick Warehouse Event Plaza, Akarenga Park, Kanagawa Prefecture.
  • Dates:
  • June 4 and 5, 2022.
  • Admission:
  • Free.
  • Organizers and Sponsors:
  • A collaboration of multiple organizations and brands, including XANA.

Join the YOKOHAMA URBAN SPORTS FESTIVAL 2022

Experience the thrill of urban sports and embrace the digital transformation with XANA’s NFT campaign.

 

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